BLOGGING FOR THE RICH AND FAMOUS
Most SEO blogs will tell you “You need killer content, and you need to update your blog with that killer content at least twice a week”, but the fact is most* of that advice comes from those addicted to their blogs (and who have some source of independent income) or from those with multiple staff members working for them who are doing the actual writing. One of my Twitter contacts is performing Affiliate Marketing, runs three businesses and has several different site blogs. She has an office and six full time staff members who do nothing but blog professionally – and in return she is making seven figures per year through Affiliate Marketing and selling Affiliate Marketing training.
It’s likely that you won’t have much time to blog for your business unless you can free up time by delegating a lot of your other work that keeps your business running to employees.
Delivering quality work takes concentration and requires time away from all distractions. Alternatively you can hire a Ghost blogger or a Guest blogger who, for about $10 to $50 per posted article, will write something of interest for your blog. If they Ghost for you then what they do is kept private and they don’t reveal to anyone that they get paid to write online. The content, once paid for, belongs to you, just as if you wrote it.
Another successful option that doesn’t take way too much of your time is this: Set up “Google Alerts” for your type of industry and have them emailed to you real-time. Now, each morning, early, look for and select the headlines of stories related to your field of business from your alerts and paste the exact headline and the first few lines of the story into your blog and create a link to the actual story on the web.
Under the most controversial stories include your own view on the story. If you do this faithfully, then anyone on the web searching for things about your type of industry will find your blog and you’ll get tons of hits, and agreeing or dissenting comments on your blog.
*Some independent full time bloggers are earning money from their writing. Others are performing Affiliate Marketing and creating dozens of sites to sell products through affiliate links. There are exceptions.
